The Influence Of Entrepreneurship Education And Motivation Entrepreneurship Regarding Entrepreneurial Interest Entrepreneurship Study Program Students Of The Institute Keling Kumang Technology
Abstract
This study aims to analyze the influence of entrepreneurship education and entrepreneurial motivation on the entrepreneurial interest and creativity of students in the entrepreneurship study program at the keling kumang institute of technology. The study used a quantitative approach with structural equation modeling analysis techniques based on partial least squares (sem-pls). Data were obtained through distributing questionnaires to students as respondents, then analyzed through evaluation of the measurement model (outer model) and structural model (inner model). The results showed that all indicators met the criteria of convergent validity, discriminant validity, and reliability. Structurally, entrepreneurship education has a positive effect on students' entrepreneurial interest and creativity, although with a relatively smaller effect compared to entrepreneurial motivation which shows a more dominant influence. The r-square value of 0.494 indicates that the variables of entrepreneurship education and entrepreneurial motivation simultaneously are able to explain 49.4% of the variation in students' entrepreneurial interest and creativity, while the rest is influenced by other factors outside the research model. The results of this study emphasize the importance of strengthening practice-based entrepreneurship education and increasing student motivation in encouraging the growth of entrepreneurial interest and creativity.
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Copyright (c) 2026 Anisa Safitri, Riska Juliarsihi, Veronika Lidia

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