Pengaruh Paparan Media Sosial Instagram Terhadap Persepsi Mahasiswa Ilmu Administrasi Negara Angkatan 2023 Universitas Palangka Raya Terkait Tuntutan 17+8 Di Indonesia Tahun 2025

Abstract

Instagram social media has become the main platform for students to access political and social information, including the issue of the 17+8 Demands that will spread in 2025. The purpose of this study is to analyze how much Instagram social media exposure affects students' perceptions of the issue. This study uses a quantitative method with a descriptive survey approach. A sample of 108 students was determined using the purposive sampling technique. Data were collected through an online questionnaire and analyzed using simple linear regression with the help of SPSS version 27. The results of the study showed that Instagram social media exposure had a positive and significant effect on the perception of state administration students of the 2023 batch of Palangka Raya University by indicating that Instagram social media exposure contributed 68.8% to the formation of student perception, while the remaining 31.2% was influenced by other factors outside the study. The conclusion of this study confirms that Instagram is an effective channel in shaping students' perception of actual socio-political issues. These findings are expected to be considered for policymakers and educational institutions in designing digital literacy strategies to strengthen critical thinking capacity among students.