User Satisfaction Analysis Of Binance Blockchain System Using The Pieces Framework

Abstract

The development of blockchain technology and its adoption through the Binance platform requires a comprehensive evaluation of user satisfaction using the PIECES Framework, which encompasses the dimensions of Performance, Information, Economy, Control, Efficiency, and Service. PIECES-based analysis allows for the identification of dominant factors influencing satisfaction, such as system performance, service quality, security, and transaction costs, which directly impact user loyalty and retention. In the local context of Bengkulu, this research is not only relevant for understanding the user experience of students and the public, but also provides practical recommendations for application developers, regulators, and academics in improving service quality, strengthening security aspects, and adapting policies to user needs. Thus, this research contributes to the enrichment of the literature on blockchain-based information systems while providing an empirical basis for strategies for improving and developing digital financial services in Indonesia.