Pengabdian Masyarakat Pada UMKM Pengunaan Facebook Sebagai Media Internet Marketing

  • Yella Cantika Universitas Dehasen Bengkulu
  • Anzori Anzori Universitas Dehasen Bengkulu
  • Dewi Harwini Universitas Dehasen Bengkulu
  • Yun Fitriano Universitas Dehasen Bengkulu
  • Ramadan Subhi Universitas Dehasen Bengkulu
Keywords: MSME, Facebook, Internet Marketing Media

Abstract

This community service aims to inscrease the competitiveeness and market reach of the Al muslim Clothing Shop MSMEs located in the central pasar through the implementation of Facebook marketplace technology.In the current digital era,utilizing online platforms is very important to expand markets and increase sales,This shervice actifity involves several stages,namely:training in usang the facebook marketplace ,technical assistence in creatin and managing business accounts,as well as effective digital marketing strategis.The methods used in this program include interactive training sessions,one-on-one mentoring,and regular evaluation of developments in marketplace use.The results of this activity show in the knowledge in using digital technology for their business.

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References

Cantika Yella.2024.”Pengabdian Masyarakat Pada UMKM Toko Baju Al-Muslim Central Pasar Dalam Mengimplementasikan Teknologi Marketplace Facebook”.Jurnal Gotong Royong 2 no.:1-5.
Cantika Yella.Kota Bengkulu,Provinsi Bengkulu.
Cantika Yella,Mahasiswa smester 4(empat),Fakultas Ekonomi Prodi Manajemen,Jl Meranti 4 No.32,Sawah Lebar,Kec Ratu Agung,Kota Bengkulu,Bengkulu 38228.
Published
2024-05-30
How to Cite
Cantika, Y., Anzori, A., Harwini, D., Fitriano, Y., & Subhi, R. (2024). Pengabdian Masyarakat Pada UMKM Pengunaan Facebook Sebagai Media Internet Marketing. Jurnal Gotong Royong, 1(1), 49-56. https://doi.org/10.37676/gotong royong.v1i1.6287
Section
Articles

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