The Effectiveness Of Implementing Mandatory Halal Certification For MSME Business Actors From A Trade Law Perspective (A Case Study In Sawagumu And Klawuyuk Urban Villages)

Abstract

This study aims to analyze the effectiveness of implementing the mandatory halal certification requirement for Micro, Small, and Medium Enterprises (MSMEs) and to examine its role in consumer protection within trade activities in Sawagumu and Klawuyuk Urban Villages, Sorong City. The study employs an empirical legal research method with a qualitative approach. Primary data were obtained through interviews and observations involving 29 MSME operators, relevant government agencies, and legal aid institutions. Secondary data were gathered from laws and regulations, books, journals, and previous studies. Data analysis was conducted using a descriptive-qualitative method based on Soerjono Soekanto’s theory of legal effectiveness. The results indicate that the implementation of the mandatory halal certification requirement has not yet been effective. Of the 29 MSMEs studied, only two possessed a halal certificate, 25 did not, and two were in the process of obtaining one. Halal certification plays a positive role in consumer protection by providing information, legal certainty, a sense of security, convenience, and consumer trust. As the implementation of the mandatory halal certification is not yet optimal, there is a need to strengthen outreach, assistance, facilitation, and supervision to enhance MSME compliance and reinforce consumer protection in trade activities.