Hongdiyanto, C. and Perwata, D. (2026) “The Impact Of Brand Awareness, Product Variety, And Store Atmosphere On Consumer Purchase Intentions Towards Gen Z For Indomaret In Surabaya: The Mediating Role Of Consumer Attitude”, EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis, 14(2), pp. 1831-1844. doi: 10.37676/ekombis.v14i2.9458.