Putra, S., Ranidiah, F. and Yulinda, A. (2020) “PENGARUH POINT OF PURCHASE (POP) TERHADAP KEPUTUSAN PEMBELIAN PRODUK PAKAIAN DI PT. MATAHARI DEPARTMENT STORE KOTA BENGKULU”, EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis, 8(2), pp. 192-204. doi: 10.37676/ekombis.v8i2.1085.